2025 Ways to Create Magic Together + Investment Updates!
Hey all, Sami here — your resident Brand Fairy, Creator of Movers & Shakers, and socially nominated “Mayor” of Sarasota…
I love that “nomination” so much that YES, I do mention it every time I can! 😂
Whoooosh, huh!? 2024 was QUITE the year…
This year I definitely learned how to become more CREATIVE, INTENTIONAL, and FLEXIBLE with my business. That’s what owning a business is all about, huh!? Being able to navigate the big ole ups and downs that will be thrown at you (surgeries, multiple hurricanes, and an ER visit for good measure, anyone!?)
I am celebrating that this year — through the ups and downs — I completed 15 websites, 30 brand shoots, 3 group brand shoots, and received 40+ 5 star reviews!
It was also such a magical year for Movers & Shakers (we’ve grown to 1300 members in our Facebook group, and I brought on a Co-Host, Kristine Casart!) plus I led countless workshops for Your Inner Wisdom — Picnics & Portraits, Petals & Portraits, Fall in Love with Tech and more.
This is all to say — over this past year, I think I’ve really found my flow.
I’ve been self-employed since 2019 — so after FIVE WHOLE YEARS IN BUSINESS, I’ve toyed around a lot and tweaked my offerings quite a bit. I now have so many offerings that I offer on repeat, which means there’s proof of concept (essentially evidence that what you’ve created actually works) which enables a new level of potency & accuracy within my marketing. It’s a cleaner sell (meant in the least salesy, bleh 🤢 way) when you are in full alignment and coherence with what you are putting out there. Clean, clear and coherent energy within yourself = powerful messaging & a bold & honest way of backing your offerings = bringing in the RIGHT people into your world. No manipulative tactics needed.
Another big thing that happened this year?
I cleaned up my schedule and my pipeline, learned how to better uphold boundaries (still a honking work in progress) and, thanks to my sweet engineer-minded boyfriend, actually worked through the required mathematics backing my business — from how much I was actually making per hour of effort, how many projects I can actually have in my pipeline at any time, and how this all translates to yearly projections.
And lucky for you all — everything I learn I bring directly into my design & mentorship programs. I know I am not the only one that avoids working with these numbers like it’s the plague Covid-19…But, let’s be real — this is the kinda work you MUST take on as an advocate of your business, whether or not you are starting out or are years in to entrepreneurship.
I believe that it’s never too late to begin these important reflections so that you can take logical steps forward! Ultimately, I believe that that is a special sauce I bring to my work with clients — a gentle yet firm way of holding you accountable, grounded in a strong sense of “I’ve been there, F’ed that up, and I get it. Let’s grow and get it movin!”
My sweet math-minded king 😂
Speaking of growing, let’s talk about what’s coming down the pipeline for next year!
First of all, A MUCH CLEARER PATHWAY TO WORKING TOGETHER THROUGH 4 BANGIN’ OPTIONS:
1). Brand Brilliance, my signature 4-month program (Done FOR You)
Current Investment: $6400 — put down a non-refundable $500 retainer/deposit by December 31 to lock in Brand Brilliance at the 2024 rate! We must start your program by March 31, 2025 or pay the difference between the 2024 and 2025 rate to start after this date.
Investment on January 1: $8600 (You can pay in full, pay $4,730 every 2 months, or pay $2,365/month for 4 months)
4 months of weekly 60 minute Zoom or In person meetings The focus of our meetings depends on you and your business — starting off? We will work on developing your foundations from the ground up — mission, offerings, branding, website and all. Reworking an existing business? We will explore what we need to change about your branding, offerings, and overall business structure to support where you want to go.
Deliverables: Brand Identity Suite (logotype, color palette + typography selection), Full Website Design and Development, Business card design, social media templates, PDFs, freebie design and more. Websites are done in Squarespace, Showit, or Wix only.
In Full Bloom Brand Shoot (6 hour full day brand shoot, 90 min Planning Session, done for you mood board, and unlimited images) In Full Bloom brand shoots are $1800 on their own!
Regular Slack support for accountability, check-ins, help with marketing strategies, and any questions that come up as you navigate biz on a weekly basis
2). Brainstorming Sessions (Done WITH You)
Packages range from 2-8 sessions
Current Investment: $150/hour
Investment on January 1: $200/hour
These sessions can be used for a variety of topics — marketing strategies, business card design, PDF design, social media audits, clarity around offerings, website updates, backend and tech questions, and more. This page has a guide to help you choose the right package depending upon the scope of what you would like to get done. Please note: this package does not include any work outside of our sessions together, unless you forgo a meeting for an equal amount of time of creative work. For example, if you would like to update an existing website and you’ve booked a package of 6 sessions, we can have an introductory meeting, put 4 hours towards website updates, and meet for a final hour to go over the updates.
🚨 if you are seeking Slack support, brand development, and a comprehensive and deeply custom website rebuild, please inquire about Brand Brilliance 🚨
3.) The Courage Collective
Join The Courage Collective, a monthly membership for Sarasota biz owners who are tender-hearted (yet fiercely ambitious) and ready to feel clear + take bold, smart steps forward. 4 opportunities a month to receive mentorship, hands-on brand guidance, collaboration, community and networking — and regular Slack support in our dedicated Slack group. Come to as many meetings as you would like a month — 1-2 meetings is a great happy medium to be able to connect with others in person! Reoccurring 3 month membership.
Pay monthly = $600/quarter (which equates to $200/month)
Pay quarterly = $450/quarter (which equates to $150/month)
4.) Brand Shoots & Retreat Photography
My pride and joy - empowering brand photography for business owners around the world! My signature brand shoot packages In Full Bloom, Budding and Rooted will be offered once again in 2025 — with all the same bells and whistles you are used to including pre-shoot planning sessions and mood boarding. Book your shoot before we ring in a new year (and new rates):
Rooted: $250 —> $600
Budding: $750 —> $1200
In Full Bloom: $1250 —> $1800
Team Photoshoots: $1650 —> $2400 +
AfterPay/Buy Now Pay Later available.
Please note: When you book a brand shoot at a 2024 investment level/during the December promo, you MUST plan and complete your photoshoot by March 31, 2025 or you will be required to pay the difference.
Photo from Awaken Outside Retreat in Montana
Retreat Photography: I am setting the goal of joining at least 2 retreats in 2025 as a photographer (I’ve photographed many others’ retreats as well as 4 of my own retreats since 2021!) Here is a breakdown of retreat photography investments:
Weekend Retreat (2-3 days): Base = $900 + $150/each day over 1 day + ALL travel costs (including lodging during retreat, flights, hotels required for before and after hotel, + $50 food stipend). For example — 3 day retreat = $900 + ($150 x 2) + ALL travel costs
Week long Retreat (4-7 days): Base = $1500 + $150/each day over 1 day + ALL travel costs (including lodging during the retreat, flights, hotels required for before and after hotel, + $200 food stipend). For example — 6 day retreat = $1500 + ($150 x 5) + ALL travel costs
“I can’t recommend Sami enough.
I'm grateful for Sami's guidance. I was starting from scratch building my business. She was supportive the entire time and met me where I was at in any given moment. And the fact that she has so many talents (branding, photo shoot, web design, creative ideas etc) made this process that much easier. Instead of having to find different people for different things, it was so much better to have one stop shop and that helped keep it all more organized. AND she is such a genuine, loving human…”
Next Up in 2025: More Group Brand Photoshoots!
Picnics & Portraits, TPA Bay Therapist Edition (Jan/Feb 2025)
Petals & Portraits @ Mindful Blooms Farm (Sunday, April 13 2025 & Sunday, May 4th 2025)
Picnics & Portraits @ Turtle Beach (Spring 2025)
Want to see a different type of group brand shoot, or create something custom for a group? Email me here.
Investment: $125-$200+
Oh and, read these 5 star reviews from our amazing previous participants!
And finally — Movers & Shakers Networking Group
My co-host Kristine Casart and I are planning many exciting events for M&S. Movers & Shakers beach walks, co-working sessions, networking socials and more will return in 2025 — plus more events we are very excited to share with you. Think beach cleanups, workshops, and speaking events (eeeek, time for ME to get courageous!)
Let’s do this, 2025!
Here’s to continuous courage, growth and community building!
xoxo,
Sami
