Building a Brand with Bonnie Biagioli, Breathwork Practitioner

Scope of Project:

NOW LAUNCHING… πŸš€ Breathe with Bonnie!

In just 3 months Bonnie and I established her brand and biz foundations, her business name, scheduling system, logos, values, mission, biz cards, offerings, copy, website, and did a photoshoot together!!! β™₯️

She’s had spectacular success with her initial clients (I’ve experienced her work too and can I just say wow) and now she’s ready to support more beautiful people — you can book Bonnie’s breathwork, sound healing and corporate wellbeing services through her new online home 🏑 which you can find HERE.

As Bonnie and I look to the next phase of our work together, I am SO PROUD of what we’ve created. Onwards and forwards πŸ’« Scroll on for behind the scenes of our work together!

Building Bonnie’s Brand from SCRATCH

Before diving into a brand photoshoot or building a website I will ALWAYS start us off with establishing brand foundations like your mission, vision, values and brand descriptors. What does this look like, you might ask? Lots and lots of meetings in cute coffee shops wherein we dive deep into what makes you tick, what drives you forward, and how we can translate what’s living inside into a tangible business and brand on the outside.

Most of the time, it can be challenging to do this discovery on yourself — we are just toooo close to home! Bringing in a skillful internal world interpreter (like myself) expedites this process, which enables you to swiftly develop deeper clarity around your brand and business direction…rather than remaining flailing and confused in the choppy waters of your own head πŸ˜‚

With that discovery completed, we move on to developing a brand guidelines document that acts as a springboard for all creative endeavors moving forward. Bonnie and I established that her brand descriptors were safe, empathetic, kind, curious, calm and reclamatory — and after some mood boarding, pinteresting, and many discussions on the meaning behind natural components like plants and water, we landed on this brand collateral:

Which then translated into these STUNNING business cards….

….And then her website!

And we can’t forget her STUNNING brand shoot which we completed BEFORE developing her site. Here’s a quick snap of us together from the day of! Bonnie looked soooo glowy thanks to some special products from Ada of Carlile Skincare!

In front of the camera: 

Bonnie Biagioli, Certified SomatIQβ„’ Breathwork Practitioner, Certified Functional Medicine Health Coach, Certified Sound Healer, and Certified Yoga Teacher 200hr. Book a breathwork session with her here and find her on Instagram here @bonniebiagioli.

Ready to book your own project?

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